how to utilize Mail Privacy Protection, a new security feature in iOS 15, to mask your IP address and other tracking data that is frequently provided to marketers without your awareness.
New privacy features including Mail Privacy Protection are included in Apple’s iOS 15, which is now available to the general public. The presence of a feature does not imply that it will be easy to locate.
In iOS 15, what is a new feature called Messages Privacy Protection?
During the WWDC 2021 keynote, a new feature was introduced called “Mail Privacy Protection.” Advertisers are increasingly using this functionality to hide trackers in emails in a sneaky way.
It’s possible to hide tracking pixels in plain white space in an email or another graphic within the body of a message, and they’re nearly unnoticeable to the recipient. As if they weren’t there, tracking pixels are capable of gathering a wealth of information about email recipients, including the recipient’s operating system, the email client they used, their screen resolution, and whether or not any links were visited.
Even though tracking pixels are unethical, the fact that they are obscured makes it easier for less reputable data brokers to exploit them to gather information for sales. It’s safe to say, based on previous Apple tracking programs, that most people would not allow tracking pixels to collect their data if they had a choice.
Email Privacy Protection is now available. From the user’s standpoint, this new privacy option in iOS 15 doesn’t offer any value. Once activated, it does everything in the background, but the specifics of what it does are somewhat complicated. For iOS 15, “Mail Privacy Protection” downloads distant content and routes it through many proxy servers to hide your IP address, according to Apple’s statement in the iOS 15 Developer Beta. Instead of getting information about your habits, email senders will only get generic data.
Mail Privacy Protection is a new feature in the iOS 15 version of the Mail app. Third-party email applications will not be able to take advantage of this new privacy feature.
How to activate IOS 15’s Mail Privacy Protection in IOS 15
The iOS 15 Settings app is where we’ll be making the modifications. Tap Mail in the Settings menu, which should now be accessible.
- Ask before Deleting and Privacy Protection can be found under Messages in the Settings section of the Mail app. Privacy Protection can be accessed by clicking on it.
- As part of the Privacy Protection screen, you may select to hide IP address, block all distant contents as well as secure your mail activity. It’s impossible to use the other two options because Protect Mail Activity is activated by default. Alternatively, if you only want to enable one, you can do so here.
- Following a few simple steps, Mail Privacy Protection is ready for use. Just leave it running in the background and you may continue using Mail without fear of your personal information being collected in an unintended manner.